How to Craft Compelling Member Journeys to Increase Member Engagement

Joanna Pineda, CEO/Chief Troublemaker, Matrix Group

During a meeting with a prospect last month, the CEO remarked that only 20% of her members are engaged...

Are Your Members at Risk from Artificial Intelligence?

Guest post by Helen Anne Richards, CAE

Shelly Alcorn's warning at AMS Fest in November was pretty clear – if you aren't paying attention to how machine learning and artificial intelligence could affect...

7 Reasons Associations, Chapters AND Members Love Auto-Renewal Membership Plans

Guest post from Billhighway

Associations have been consumers of the subscription economy since the rise and adoption of...

Hybrid Membership Models More Than Passing Fad For Associations

Guest post by Anna Toon

The times they are a changin’. While many associations have long relied on a one-size-fits-all membership model...